Let's build the future

New World Same Humans is a newsletter on trends, technology, and society. And a community for those on a mission to build a better shared future. Sign up, and join 25,000+ curious souls today.

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About New World Same Humans

New World Same Humans is a newsletter on trends, technology and society, and a community that aims to supercharge you.

Here's what you'll get:

  • The landmark weekly update: New Week Same Humans. A shot of news and super-fast analysis delivered via both text and audio
  • Occasional short notes, longform essays, and book reviews
  • Interviews with leading technologists and thinkers
  • Access to the NWSH community: an amazing group of tech folk, designers, foresight professionals, marketers, policy makers and more

We started out as a small tribe back in January 2020. Now, we've grown to encompass 25,000+ members.

Join us!

NWSH is from writer and broadcaster David Mattin, an internationally recognised expert on trends, innovation and social change.

David has worked with a wide range of organisations to help them understand and respond to what lies ahead. His business, innovation and trends journalism has appeared everywhere from The Times, to Quartz, to Google Think Quarterly.

David sits on the World Economic Forum's Global Future Council on Consumption. He is co-author of Trend-Driven Innovation, published by Wiley.

Want a preview?

Take a look at some recent instalments

Our Coming Robot Utopia

Alphabet's new all-purpose helper robot will tidy your kitchen. But will it liberate us, or keep us prisoner?

New Week #61

Global management consultancies are building a dystopian city-state in the middle east. Plus more news and analysis from this week.

The Four Futures Framework

This powerful tool can empower you to see what's coming next. It might even change your life.

What readers say

I find New World Same Humans to be essential reading every week. David’s anchor theme – how humans are affected by changes in the world, especially tech – is of central importance to our times and how we should think.

Mark Curtis - Co-Founder, Fjord. Head of Thought Leadership and Innovation, Accenture Song

My favourite weekend reading. Challenging and provocative, inviting us into a deeper conversation about issues at the heart of business and government. I always come away with ideas that I'm playing with for the rest of the week.

Anjali Puri - Global Director, Qualitative Offer and Expertise at Kantar

An excellent synthesis of today's most relevant signals and trends, always packaged with valuable context.

Noah Flower - Director of Strategy and Foresight, Salesforce

David Mattin is the best writer among all futurists and trendspotters globally. I've waded through countless newsletters and blogs across two decades looking for insights to share with my clients, so I know what I’m talking about. Combines a laser-focused trend radar with a classical English writing style. Irresistable, and professionally invaluable.

Magnus Lindkvist - Futurist, international speaker, author

Full of sharp analysis and creative forward-thinking. In contrast to other analysts, David Mattin manages to diagnose our post-digital society while maintaining an optimistic world view.

Ina Feistritzer - Chief Editor at NEXT I Part of Accenture Interactive

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